CAMPAIGN TOOLBOX
For each type of campaign we run, Whitehurst/Mosher draws upon a powerful mix of tools, knowledge, experience and relationships to produce winning results.
Strategy
- Develop overall campaign strategy plans
- Create time-scaled budgets
- Devise campaign calendars
- Work with research firms on polling, focus groups
- Work with data firms to create voter goals and data base
Management
- Schedule and conduct weekly campaign meetings
- Handle staffing and recruitment
- Provide cash-to-budget management
Field Operations
- Conduct community organizing
- Develop and manage voter contact programs
- Execute vote-by-mail campaigns
- Manage get-out-the-vote (GOVT) efforts
Fundraising
- Planning and strategy
- Develop contributor lists
- Plan, schedule and organize events
- Provide call time scheduling and management
Media and Communications
- Direct mail
- Television, radio and print advertising
- Internet advertising and e-mail
- Door hangers
- Billboards and other outdoor media
- Street, yard and window signs
Creative Capabilities
- Multi-media visual and creative design
- Video, graphic and print production
- Web site development
- Editorial services, including news releases, speeches, Op-Ed pieces, talking points
